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Aim is to identify, reduce environmental impacts of packaging labels throughout label lifecycle
January 16, 2015
By: DAVID SAVASTANO
Editor, Ink World Magazine
L’Oreal Americas and Avery Dennison are collaborating on a project with the aim to identify and reduce the environmental impacts of packaging labels throughout the entire label lifecycle. The collaboration has already produced a comprehensive Avery Dennison Greenprint assessment showing how thinner label materials can reduce environmental impacts. Avery Dennison Greenprint, a screening lifecycle tool launched in 2010, is the first of its kind in the label industry. “We strongly believe in a ...
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